January 2023

Concept Project

Colour Society.

Creating an identity for an imaginary society that is all about colours and dyes. This project

Branding

Copywriting

Creative

Requirements

•     1x Business card

•     1x Thank-you card

•     1x Envelope

•     1x Letterhead

•     1x stationary

This project experimented with thermochromic ink, which is a type of ink that reacts to heat. In this case, the hotter the ink got the less visible the ink became, which meant it reacted to the warmth from someones hand. This allowed for brilliant copywriting and design ideas..

The project also used a technique called hydrodipping as the insight for the patterns and colours of the design. This technique was able to create new patterns and designs for every instance and used a colourful process to reflect the society's focus on colour.

Colour identity picture 1 Colour identity picture 2 Colour identity picture 4 Colour identity picture 3
Jacob Bryant. Work LinkedIn Instagram

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